Seller resources
Seller guidelines
Everything you need to know to list well, build trust with buyers, and grow your shop on Joda.
Listing standards
Do
- Use clear, well-lit photos that show the outfit from multiple angles
- Include accurate measurements — bust, waist, hips, and blouse size
- Describe wear history honestly (worn once, gently worn, new with tags)
- Respond to buyer inquiries within 48 hours
- Keep your availability and pricing up to date
- Mark listings as sold/rented promptly after completing a transaction
- State what's included — blouse, dupatta, can-can, accessories
- List your city accurately so local buyers can find you
Don't
- Post items you don't own or have the right to sell
- Use stock photos or photos from other sellers/boutiques
- Misrepresent size, condition, color, or fabric
- Ghost buyers after they inquire — decline gracefully if unavailable
- Post the same item in multiple listings simultaneously
- Promise alterations you can't deliver
- Accept payment and then not deliver the item
Photo guide
Listings with 4+ photos and a size-reference shot get significantly more inquiries. Here's what to include.
Natural light
Shoot near a window or outdoors — fabric colors look most accurate.
Full outfit
Show lehenga + blouse + dupatta together, styled if possible.
Details matter
Close-up of embroidery, fabric texture, and any wear marks.
Size reference
Include a photo on a mannequin or worn — buyers need to visualize fit.
Honest flaws
If there's a stain, mark, or missing hook — photograph it. Trust is everything.
Why measurements are non-negotiable
South Asian sizing varies enormously — a “size M” from one brand is different from another. Buyers need real numbers. Listings with bust, waist, and hips measurements convert dramatically better.
Bust
Measure around the fullest part of the chest
Waist
Measure around the natural waistline
Hips
Measure around the fullest part of the hips
Blouse size
Your actual blouse measurement, not a label size
Skirt length
For lehengas — from waist to hem, in inches
Height range
e.g. "Best for 5'2 – 5'6"
Getting verified
Verified sellers get a trust badge on their storefront and listings. Every request is reviewed by a person, and verification is never automatic or bundled with a paid plan. To apply, your shop needs:
At least 3 active listings with photos and measurements
A completed storefront profile with bio, city, and seller type
An Instagram or social handle linked
No outstanding policy violations
Sellers can submit public business evidence from Dashboard settings. Never upload an ID, tax document, or private record.
Enforcement
These guidelines apply to all categories — whether you're selling a bridal lehenga, a graphic tee, or a pair of juttis. Violations may result in listing removal, temporary suspension, or permanent account termination depending on severity and history. We'll always reach out before taking action on a first offense. Fraud or safety violations may result in immediate removal.
To report a listing or seller, use the “Report this listing” link on any listing page.